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Purpose-driven companies : Danone SA's Case Study

(2021)

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ZAIDOUNI_24741700_2021_APPENDICES.pdf
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ZAIDOUNI_24741700_2021.pdf
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Abstract
This thesis aims to understand what does purpose-driven companies stand for by analysing the case of Danone SA. Danone SA recently adopted the purpose-driven status/ "enterprise à mission " under the French PACTE law, making it the first publicly-traded company to adopt this status in France.