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Blockchain-based business model innovation: decrypting business models of blockchain native companies

Ruwet, Paul
(2019)

Files

RUWET_59831300_2019.pdf
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Details

Supervisors
Amélie Jacquemin ; Pierre Degand
Faculty
Louvain School of Management
Degree label
Master [120] en ingénieur de gestion
Abstract
Blockchain has seen an incredible growth in interest the last 10 years. This thesis investigates whether blockchain is a business model. If so, it would enable to innovate on a company's business model. The mapping of 10 blockchain native companies and 4 interviews with blockchain entrepreneurs, consultants and investors concludes that blockchain in itself isn't a business model because it is often just a non-core technological feature. However, we nuance and postulate that token economics could be one, because it answers the 4 fundamental questions of a business model: who, what, how and what is the value.