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Adaptation of the scenario planning process and its integration into risk management. Case study of Curium Pharma.

(2021)

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DESCY_30841900_2021.pdf
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Abstract
In the midst of an increasingly complex environment with growing uncertainty, managers must make important decisions for the future of their company - and they cannot wait. The strategic planning method called "scenario planning" is a useful tool for decision-making under uncertainty. However, its use generally faces two major barriers; a lack of use of scenarios in strategic definition, and a difficulty to translate scenarios into actions execution. A case study illustrates the integration of scenario planning into the risk management process. This facilitates the use of scenarios and avoids some of the problems mentioned above – even if it sometimes brings others. This paper makes two main contributions; first, a new scenario planning model that avoids these problems, and secondly, a variation of the risk management process that integrates my revised scenario planning model.

Citations

Descy, M. (2021). Adaptation of the scenario planning process and its integration into risk management. Case study of Curium Pharma. https://dial-mem.test.bib.ucl.ac.be/handle/2078.2/25404